PRIVACY POLICY

Last Updated Aug 31, 2023

AppManage Group #1, LLC (“Company“, “we”, “our” or “us”), acting under the Google Play and Apple App Store alias SimpleInnovation, understands the importance of protecting your privacy. This Privacy Policy explains what information of yours will be collected when you download, install, register with, access, or use this mobile application (the “App”), and how such information will be used and shared. It also explains choices you have to control the collection, correction and/or deletion of such information.

This policy applies only to information we collect in our App and in e-mail, text and other electronic communications sent through or in connection with our App. This policy DOES NOT apply to information collected in other apps or websites (including third-party websites you may access through the App), or information collected by any third party. These third parties may have their own privacy policies, which we encourage you to read before providing information on or through them.

Should you not wish to have your information gathered or used as described in this policy, you may uninstall the App from the device(s) on which you have downloaded it.

Membership in self-regulatory frameworks

We are members of the Digital Advertising Alliance (DAA) (http://www.aboutads.info/), European Digital Advertising Alliance (http://www.edaa.eu/) and Japan Interactive Advertising Association (JIAA) (http://www.jiaa.org/). Therefore, we adhere to the cross-industry Self-Regulatory Principles for Online Behavioral Advertising, the IAB Europe EU Framework for Online Behavioral Advertising, and JIAA Behavioral Targeting Advertising Guidelines.

The information we collect, how we use it, and the limited ways in which we share it

User Data

When you use the App, you have the option of providing us with any of the following information, which we refer to as your “User Data”:

• Your first name or preferred means of address;

• Your email address;

• Menstrual cycle and period dates and length;

• Symptoms and moods experienced day-to-day;

• Sexual activity;

• Contraceptive methods and dates;

• Medicines taken;

• Temperature measurements;

• Weight measurements;

• Personal notes, which could, depending on what was entered, contain information which could on its own or together with other information, be used to personally identify you (“Personally Identifiable Information” or “PII”).

By default, your User Data will only be stored locally on the device from which you access the App. We cannot access your User Data if it is only stored on your device. If you so choose, you may elect to have up back-up your User Data, in which case we will upload it to Google Cloud. The Data Processing and Security Terms for Google Cloud may be reviewed at https://cloud.google.com/terms/data-processing-terms.

Your User Data is encrypted when stored in the cloud, and a limited number of our employees are the only individuals who may access it. If you elect to store your User Data in the cloud, we will ask you to provide a password to prevent unauthorized access to your User Data, and your email address so that you may reset your password if you forget it. If you choose to provide one, your name or preferred means of address will only be used to give you a more personalized experience in-App, enabling the App to refer to you by that name or other means of address. Other than these limited uses, we do not use the User Data you provide, and it is only provided to facilitate your own use of the App.

Voluntary Application Feedback

You may provide us with feedback regarding the App, either via reviews and rating in the app store, or via email. App Store reviews and ratings are posted in a public forum on app stores, we and the public can see them.  We take your feedback seriously, and often implement or incorporate user feedback. Email feedback is managed by our support staff, and neither your email nor your feedback is shared with third parties. 

Analytics Data

Anonymous data, which we refer to as “Analytics Data,” regarding your use of our App is tracked and transmitted to us by our Apps themselves. Analytics Data consists of:

• A device identifier enabling other issues on the same device to be located;

• Crash logs, enabling application failures to be investigated; and

• App interaction signals and event data, typically indicating when an application feature has been used in a certain way.

We use Analytics Data to fix and improve the App and evaluate features, including if and when users use different features, and how quickly new features are found. Analytics Data is anonymized, meaning it cannot be traced back to you. We process Analytics Data using Google Analytics, Firebase, and Microsoft App Center, but do not otherwise share it.

Advertising Data

Like many apps, our App is in part supported by advertising. Unless you opt-out, discussed more below, we may serve ads to you by transmitting to our select advertising partners a standard advertising identifier (an “Advertiser ID”) that we collect from your device. Advertising IDs are standard across the mobile advertising industry and are used to identify a particular device for advertising purposes. Advertising IDs are random identifiers that are generated by and tied to your mobile device. An example from a Google Android device looks like this: cdda802e-fb9c-46af-9846-0233d394c712. 

Advertising IDs are typically generated once per device, so your device would always be associated with the same Advertising ID. Advertising IDs don’t contain any Personal Information in and of themselves. However, because they are typically static, a device will maintain the same Advertising ID over time, it is possible for third parties to use an Advertising ID in conjunction with location data they could collect from your device or from other apps you use, and other apps known to be associated with your device’s Advertising ID, to create inferences about you. Both Apple’s iOS or Google’s Android operating system provide a mechanism for users to reset or disable their device’s Advertising ID. If you elect to disable your Advertising ID, we respect that choice and will not send your device’s Advertising ID to our advertising partners.  

Our Period Calendar applications transmit a device’s Advertising ID without adding any other Personal Information or other additional information. We believe this results in an excellent user experience with relevant and helpful advertising, while also protecting your privacy and safety.

Purchase Data

When you purchase a subscription or other in-app item from the Apple App Store or Google Play store, that transaction is processed by the relevant app store, and not by our Company. We have no access to your payment instruments and can see only the very limited view of the transaction shared with us by the app store. The limited data we receive consists of an order ID generated by the app store, price information, the date and time of the purchase, and may in some cases contain your ZIP code of the purchaser. This limited purchase data is only used by our support staff to request refunds for you when appropriate, and is not shared with any third party.

The uses above enumerate the limited ways in which we use the information provided by or collected from you and your mobile device when you use our App. If we are required to, we may also use your Personal Information to respond to a valid and enforceable court order, law, or legal process.

If we are involved in a merger, acquisition, reorganization, restructuring, or other sale or transfer of all or any portion of our assets or business, that could involve your Personal Information and User Data being transferred to the buyer or surviving entity. We value your privacy, and we will, if allowed, use reasonable efforts to notify you when your Personal Information is transferred, by posting such notice on our website or the App, and/or by contacting you if you have provided us with an email address. In the event of a transfer of Personal Information, we will instruct the buyer, surviving entity, or other third party recipient that absent your permission to do otherwise it may only use your Personal Information covered by this Privacy Policy in accordance with this Privacy Policy, even after the transfer. However, following such transfer we cannot guarantee or enforce that any such third-party will abide by our instruction. Any new information you provide after any such transfer will likely be subject to a new policy, and you should review that policy.

Third party advertising partners

As mentioned, we may provide the Advertising ID associated with your the Apple or Android mobile device to the third-party ad servers or ad networks listed below (“Advertisers”). While we do not share any other data with your Advertising ID, it is possible for Advertisers to independently collect information about your online activities over time and across different websites, apps, and other online services websites by tracking your Advertising ID elsewhere. Advertisers may use this information (including the information we provide to them) to provide interest-based (behavioral) advertising or other targeted content to your mobile device.

The App includes the use of the following services: